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This Weeks Top Twenty Films

September 5th 2006 23:00
Kenny goes huge with it’s second box office increase in two weeks but 48 Shades barely registers on it’s debut.

Top 20 Weekend Cinema Box Office Takings 31st August- September 3rd
Local Content Score- 4 of Top 20

If Kenny’s word-of-mouth was good last week it went insane this week. Not only did Kenny maintain it’s good box office from last week, it gained another 15% on top of last week’s 11% rise, putting it in third position with $462,867 for the weekend. That’s an incredible effort and has seen it’s cinema screen count rise to 90 and it’s total haul make it to $1,638,146. At this rate we could (optimistically) be looking at our first $5 million dollar movie for 2006, which is not bad from a movie that was reportedly made for $500,000.


kenny
Kenny still going strong

The second local on the chart was Jindabyne which slipped one spot to thirteenth with a weekend take of $191,019. It’s still averaging a decent amount with $2,221 per screen and a total haul of $4,351,997 but it looks like it could go agonisingly short of $5 million after a 26% fall. Hopefuly it will manage to flatten out it’s weekly take over the next few weeks but if it doesn’t it will miss out on becoming only the thirty sixth local movie to ever break the big 5,000,000.

Ten Canoes was another local to slip one place, landing in at sixteenth after a tiny fall of 6% and a weekend take of $81,028. This one starts to look like Rabbit Proof Fence more and more every week which could see it lasting quite a few more weeks in the Top Twenty. Also, with a $2,852,290 total haul it’s almost a definite that Ten Canoes will break $3 million, which is better than expected result.


Finally, 48 Shades crashed and burned with a truly miserable $70,597. From the looks of it this movie is going to go the way of last week’s debut 2:37 which has left the chart after two weeks, and I’m not at all surprised. The last successful local youth movie was Puberty Blues which was made back in 1981, with the only thing approaching Puberty Blues since then being Blurred which made less than $1.5 million in 2002. If you’re going to make a local youth movie you’re going up against twenty years of historic failure so I suggest you make it a comedy with mass appeal, not a suicide movie or low-advertising-awareness drama. Regardless of how good the movie is most people will be expecting crap so you’re going to need a brilliant concept that draws in the crowds from what little advertising you can afford, then you have to prove that it isn’t, in fact, a crap movie after all. Then you have to convince your audience to convince their mates to go see it. Not easy. If you aren’t following this formula then release it straight to Dendys and market it as an adult-themed movie that just happens to be about teenagers, cause that’s the only way you’re going to get a cinema audience.

The only way 48 Shades is going to be a success is if it can pull it’s own Kenny, and considering the movie doesn’t involve Port-A-Loos I think they’re stuffed. Bring on the next brain dead producer with a crappy, artsy idea for a local teen movie.

So that’s $805,511 for the week from local productions, taking the 2006 total to about $14,278,457. Can Kenny keep it’s run going? Find out next week...


Aussie..Movies............Box..Office......C.S.......AVG.......WOC….... %.........…...Total

#3....Kenny..................$462,867........90.......$5,143..........3........15............$1,638,146

#13..Jindabyne............$191,019........86.......$2,221..........7........-26...........$4,351,997

#16..Ten..Canoes.....…$81,028.........65.......$1,247...........9.....…-6............$2,852,290

#18..48..Shades............$70,597.........50.......$1,412..........1........n/a.................$92,741



(C.S. = Cinema Screens, WOC = Weeks On Chart, % = % change since last week)

Check out Movie Marshal for the full chart.
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Comments
1 Comments. [ Add A Comment ]

Comment by Luke

September 6th 2006 12:43
Is it just me or does Kenny look like Jon Favreau (especially in 'The Break Up')

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